Localizing E-commerce for the Japanese Market
Japan boasts the third largest ecommerce market in the world together with an outstanding logistics infrastructure. The country clearly...
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Sep 106 min read
Why Japanese Businesses Should Consider Local SEO
Japan is one of the most digital ly connected countries in the world. Japanese consumer s increasingly rely on online search es to find...
Sep 35 min read
Voice Search Optimization in Japan : Preparing for the Future
Voice search is rapidly transforming the way people everywhere access information online. With the increasing popularity of...
Aug 276 min read
The Impact of AI on SEO in Japan
The integration of Artificial Intelligence (AI) into Search Engine Optimization (SEO) has revolutionised digital marketing...
Aug 205 min read
Content Marketing Strategies for Japanese SEO
Boasting unique characteristics, the Japanese market demands a specific and tailored approach to content creation for marketing...
Aug 135 min read
Integrating SEO with Creative Writing to Engage Japanese Readers Effectively
It is vital that creative content resonates with Japanese audience s. But even the finest content may not be seen by its intended...
Jul 234 min read
The Role of Backlinks in Japanese SEO: Building a Strong Link Profile
In the intricate landscape of Search Engine Optimization (SEO), backlink s play a crucial role in determining the authority and ranking...
Jul 33 min read
The Importance of Localising Content for Japanese SEO
Localising Content for Japanese SEO Courtesy of globalization, businesses are increasingly looking to expand their reach beyond their...
Nov 10, 20234 min read
Beyond translation: Website accessibility in Japan
If you are looking to expand your brand’s horizons and to market your products or services in Japan, your website will be crucial to your...
Oct 18, 20235 min read
What you need to know about SEO in Japan
What you need to know about SEO in Japan The first ever website was published in 1991 and it wasn’t long before the potential of the...
Jun 14, 20233 min read
localisation and cultural appropriation
A phrase that was first used in the 1980s, cultural appropriation has made its way into the modern lexicon and remains the subject of...
Mar 27, 20236 min read
Social Media Marketing in Japan
Social Media Marketing in Japan Even the planet’s most successful brands have found it necessary to significantly adapt their marketing...
Dec 7, 20204 min read
Five Tips For Localising Software Strings Into Japanese
Five Tips For Localising Software Strings Into Japanese A polished and professional website is good to go and ready to impress. The...
Sep 20, 20204 min read
Why is effective translation essential for marketing in Japan?
How much of your annual budget do you spend on marketing? According to analysis by Deloitte published in the Wall Street Journal, the...
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