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Transcreation vs. Translation: Which is More Effective for Japanese Marketing?
Marketing in any territory demands a carefully conceived and tailored approach. Japan presents specific challenges courtesy of the unique...
Oct 2, 20245 min read


Challenges of Translating Traditional Japanese Medicine (Kampō) for Western Audiences
Any form of Japanese medical translation is extremely challenging. Medical texts and content are loaded with technical terminology,...
Sep 18, 20245 min read


Why Japanese Businesses Should Consider Local SEO
Japan is one of the most digital ly connected countries in the world. Japanese consumer s increasingly rely on online search es to find...
Sep 10, 20246 min read


Voice Search Optimization in Japan : Preparing for the Future
Voice search is rapidly transforming the way people everywhere access information online. With the increasing popularity of...
Sep 3, 20245 min read


Integrating SEO with Creative Writing to Engage Japanese Readers Effectively
It is vital that creative content resonates with Japanese audience s. But even the finest content may not be seen by its intended...
Aug 13, 20245 min read


All about Japanese Hanko stamps
All about Japanese Hanko In most countries around the world, you would use a signature to authorise a contract or to authenticate a...
May 27, 20244 min read


Types of business in Japan
Types of business in Japan If you are considering starting a business in Japan, it is worth acquainting yourself with the types of...
May 3, 20243 min read


How to set up a business in Japan
How to set up a business in Japan Setting up a business in your own country can seem daunting and so establishing an operation overseas...
Apr 25, 20246 min read


What are the Rules of Japanese Haiku?
What are the Rules of Japanese Haiku? Short poems that originated in Japan, Haiku (俳句) are now written across the world and in many...
Apr 16, 20244 min read


Mentoring and the benefits for mentors, mentees and businesses?
There are many ways to expand horizons and fine tune skills. But perhaps few so effective as working with a mentor.
Feb 15, 20245 min read


Tongue Twisters: why reciting Peter Piper could prove useful
Fascinating and often challenging verbal workouts, tongue twisters are features of many languages. Tongue twisters certainly raise smiles...
Dec 8, 20234 min read


When the language of football isn’t universal
Players, managers and coaches need to communicate with each other both on and off the pitch, but in which language?
Nov 2, 20234 min read
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Translation Methodology
We have previously highlighted that we believe translation to be an art and not a science. There are many reasons why this is the case...
Oct 4, 20236 min read
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A Celebration of Japan’s Mountains
A Celebration of Japan’s Mountains Did you know that around 70% of Japan’s land mass is mountainous? A striking contrast to the densely...
Jun 23, 20234 min read
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Jamaican English and Patois
Jamaican English and Patois The official language of Jamaica is Jamaican Standard English, a variety of Standard English. However, the...
May 22, 20234 min read
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Translation scammers: The dark side of the translation industry
Scammers negatively impact language service providers, their clients and genuine, professional translators.
May 16, 20236 min read
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Will Neural Implants Remove the Need to Learn Languages?
Will Neural Implants Remove the Need to Learn Languages? There are many benefits to learning a new language. While we grapple with...
May 15, 20234 min read
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Welsh translation blunders making headlines
Welsh translation blunders making headlines Visitors to the UK are often surprised to discover that English is not the only language...
May 8, 20234 min read
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The impact of language on human health
The impact of language on human health In previous articles, we have explored some of the potential implications of the languages we...
May 1, 20234 min read
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From corn to eggplants, the flavour of Algospeak
From corn to eggplants, the flavour of Algospeak Most of us post on social media platforms, even if our contributions are confined to...
Apr 18, 20234 min read
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