Jamaican English and Patois
Jamaican English and Patois The official language of Jamaica is Jamaican Standard English, a variety of Standard English. However, the island is also notable for …
Translation scammers: The dark side of the translation industry
Translation scammers: The dark side of the translation industry Every industry possesses a dark side. In the translation industry, it is scammers that cast the …
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Will Neural Implants Remove the Need to Learn Languages?
Will Neural Implants Remove the Need to Learn Languages? There are many benefits to learning a new language. While we grapple with unfamiliar grammar and …
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Welsh translation blunders making headlines
Welsh translation blunders making headlines Visitors to the UK are often surprised to discover that English is not the only language spoken. Indeed, Welsh is …
The impact of language on human health
The impact of language on human health In previous articles, we have explored some of the potential implications of the languages we speak. Studies have …
From corn to eggplants, the flavour of Algospeak
From corn to eggplants, the flavour of Algospeak Most of us post on social media platforms, even if our contributions are confined to holiday snaps …
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The new language of Emoji
The new language of Emoji Did you know that over 5 billion emoji are sent daily on Facebook messenger and that half of all comments …
Social Media Marketing in Japan
Social Media Marketing in Japan Even the planet’s most successful brands have found it necessary to significantly adapt their marketing strategies when seeking to influence …
Whiskey, Scotch, Sodas and Pagodas
Whiskey, Scotch, Sodas and Pagodas Whisky is a truly global drink. Whether you prefer Scotch, Irish whiskey, Japanese whisky or any other whisky there is …
Kawaii culture in Japan and its implications for marketing campaigns
Kawaii culture in Japan and its implications for marketing campaigns Meaning “cute”, “childlike” or “adorable”, kawaii is a significant feature of Japanese culture. Characterised by …
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Does using a foreign language impact decision making?
Does using a foreign language impact decision making? Would you push someone under a train if doing so meant saving the lives of five other …
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Cherry Blossom Season in Japan
Cherry Blossom Season in Japan A period of celebration, cherry blossom season in Japan is known as Hanami and sees locals and visitors alike revel …
Valentine’s Day in Japan
Valentine’s Day in Japan Honouring love and affection, Valentine’s Day is celebrated annually on February 14 in many countries around the world. But the traditions …
When do metaphors lose their power?
When do metaphors lose their power? There is no doubt that metaphors can be powerful. A judicious choice of words can conjure vivid images, creating …
New JTF board member appointed
New JTF board member appointed We have an important announcement! Kaori Myatt our Director has recently been appointed as a director of the Japanese Translation Federation …
LGBTQI+ inclusive language in football
LGBTQI+ inclusive language in football 2 December 2010 FIFA awarded Qatar the right to host the 2022 World Cup. It was a decision that was …
The Origins of Football and the Name of the Game
The Origins of Football and the Name of the Game The FIFA World Cup is the biggest sporting event on the planet. Every four years, …
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The selling power of metaphors
The selling power of metaphors “The greatest thing by far is to be a master of metaphor” Aristotle Aristotle wasn’t describing sales techniques but if …
Why a pair of pliers could enhance your language skills
Why a pair of pliers could enhance your language skills It might appear to be deeply unlikely that a simple mechanical tool could improve your …
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Navigating the minefield that is Political Correctness
Navigating the minefield that is Political Correctness All of us have probably bemoaned political correctness at least occasionally. We live in a connected world in …
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