The selling power of metaphors
The selling power of metaphors “The greatest thing by far is to be a master of metaphor” Aristotle Aristotle wasn’t describing sales techniques but if …
Why a pair of pliers could enhance your language skills
Why a pair of pliers could enhance your language skills It might appear to be deeply unlikely that a simple mechanical tool could improve your …
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Navigating the minefield that is Political Correctness
Navigating the minefield that is Political Correctness All of us have probably bemoaned political correctness at least occasionally. We live in a connected world in …
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Strateski – An LSP unconference like no other!
STRATESKI 2023 20th-27th of January 2023, Les Contamines- Montjoie At Word-Connection, we have organised an altogether different kind of conference. Offering outstanding networking opportunities, an …
Does using a foreign language impact decision making?
Does using a foreign language impact decision making? Would you push someone under a train if doing so meant saving the lives of five other …
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Use it or lose it?
Use it or lose it? It’s hard to learn a foreign language and there’s an old adage that you must continue to use it, or …
Beyond text: the importance of external research to the quality of translation outputs in Japanese
Beyond text: the importance of external research to the quality of translation outputs in Japanese Google first introduced neural translation to its MT platform in …
How do digital meeting tools impact communication?
How do digital meeting tools impact communication? Prior to the Covid-19 pandemic, many of us would never have experienced a digital meeting. Those of us …
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The meaning behind British small talk
The meaning behind British small talk It would be easy for any outsider to believe that the British are obsessed with the weather. Principally because …
English Slang
The origins, usage and future of English slang Did you see that chavvie bird taking a selfie outside the bog before legging it? Most native …
The language of time and space
The language of time and space Scholars have been investigating the nature of humanity for several millennia. The fields of linguistics, anthropology and psychology often …
When Being Lost for Words is more than a memory lapse
When Being Lost for Words is more than a memory lapse We all experience occasions when we are lost for words or struggle to find …
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Why are so many languages spoken in the world?
Why are so many languages spoken in the world? Around 7,000 different languages are spoken around the world. This seems like an extraordinarily large number …
Does it become harder to learn new languages as you age?
Does it become harder to learn new languages as you age? Until relatively recently, even scientists believed that you couldn’t teach old dogs new tricks. …
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A New Rosetta Stone for Language Preservation
A New Rosetta Stone for Language Preservation Recent decades have seen the world become more integrated and better connected than ever before. It’s now hard …
The implications of language extinction
The implications of language extinction Thousands of languages are spoken across the globe but sadly hundreds of these are close to extinction. As many as …
Finding shades of grey in a black and white world
Finding shades of grey in a black and white world Did you know that if the entire history of planet Earth was represented by a …
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The evolution of colourful language
The evolution of colourful language In a previous article, we explored the language of colour. We looked at how our vocabulary can influence the way …
The language of colour
The language of colour There was a time when languages didn’t feature words for individual colours. As languages evolved, words for colours were eventually found. …
Do emotions get lost in translation?
Do emotions get lost in translation? The short answer is yes! Research has shown that the true meanings of words can indeed get lost in …
